Job Description: Responsibilities, Qualifications, and Necessary Skills
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In this high-profile role, the Clinical Sales Representative (CSR) will have the unique fortune to foster and develop strategic relationships with a variety of clinical leaders in targeted hospitals and other healthcare markets across Sub-Saharan African countries, as needed, and to manage all Accounts (Hospitals and Private Clinics) in her/his territory. Responsible for Sales in the Region and for the clinical targets, plus responsible for Clinical Evaluation and Research Support, you will be a proactive member of a dynamic team and enjoy securing new business and developing and increasing clinical sales in your territory.
Your clinical, sales and account management expertise will be rewarded with opportunities for career growth and advancement in a company that makes a difference in people’s lives!
Duties & Responsibilities:
- This individual will be part of a professional team and will partner with the efforts of others (Masimo’s distributors) in the region to advance sales and market penetration of Masimo products and solutions.
- You will be seen as an expert in pulse oximetry, pulse CO-Oximetry, and other various Masimo products and services, as well as an authority on the clinical impact of various patient monitoring solutions.
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- Will play a significant role in building and expanding Masimo’s connectivity offerings in the region.
- You will have a sales quota for the assigned territory, managed primarily through distributors in the region.
- Responsible for clinical support of all Masimo products in assigned territory.
- With the support of the team members, plan, execute and develop accounts strategies and coordination of resources necessary to reach the Sales goals. Engage in qualification, demonstration, clinical evaluation, closure, installation, and follow-up.
- Engage in the selling process (qualification, demonstration, clinical evaluation, and closure) of accounts, maintaining thorough product knowledge, including the ability to demonstrate products, position products vs. competitive products, and in-service end-users. PowerPoint presentation skills will be necessary to communicate Masimo’s vision and value proposition. Position Masimo SET as the new standard for pulse oximetry and position Masimo Rainbow as the ‘’only choice’’ for pulse Co-Oximetry. Position Masimo as the new standard for Connectivity. Participate in programs to build and maintain end-user awareness (e.g., trade show, regional symposium, competitive analysis, advertising, etc.),
- Meet and, if it is possible, exceed goals within the expense budgets for all required activities
- Build and maintain positive working relationships with medical staff and support administrative staff, keeping detailed records of all contacts.
- Convince customers using Multiparemetric Monitors (Such as GE, Philips, Dräger, Spacelabs…..) to upgrade/convert their monitor installed base from non-Masimo SpO2 technology to Masimo, while securing long term contracts.
- Provide marketing input to upper management including market trends and competitive activity.
- Interface with Regional Manager to maintain a mutual understanding of product design needs, regulatory, and production requirements.
- Create/maintain list of forecasted business for provision to Regional Manager.
- Participate in sales efforts for Group Purchasing Organizations (GPO’s).
- Partner with appropriate OEM sales staffs in providing key clinical education and support for key account whole-house conversions
- Develop and maintain a strong relationship with Clinical Bodies in the territory (especially on Anesthesia, ICU, Neonatology and ER) and ensure that Masimo technologies are present in the academic programs of all major congresses and symposiums.
- Coordinate Clinical training and lectures with speakers over the region.
- The Clinical Sales Specialist will be a highly regarded and sought-after source of clinically trustworthy information by customers and Masimo team members alike.
- Provide marketing input to Regional Manager, including clinical market trends and competitive activity Participate in clinical education efforts for Group Purchasing and Ministry initiatives.
Education, Experience and Skill Requirements:
- Bilingual French and English speaker with fluent communication skills (required);
- Bachelor’s Degree as Biomedical Engineer or other medical/clinical discipline and/or proven experience of sales through clinical demo and evaluation in a monitoring environment
- Proven track record of Sales in Healthcare Technologies or Medical Devices, with experience in Clinical Support
- Five or more years of Medical Device Sales experience. Patient Monitoring systems highly advantageous. Direct selling experience in competitive, strategy-intensive markets especially desirable.
- Several years of experience with Information Technology in a Healthcare setting, Connectivity, EMR, Data Integration and Monitoring Systems Solutions
- 2 - 3 years’ experience in monitoring environments: ICU, NICU, PICU, O.R., and emergency medical systems (EMS) especially valuable
- Experience in sourcing, vetting, onboarding, and supporting distributors in the region. Proven track record in growing distributor business in the region.
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- Demonstrated conceptual, analytical, problem-solving, and organizational skills.
- Experience in customer interactions, training, and presentations
- Ability and willingness to travel throughout your territory (~70%)
- Must be results-oriented with a positive "can-do" attitude and a sense of urgency to get things done.
- Direct experience in educating/training in competitive, strategy-intensive markets within hospitals and/or other healthcare markets.
- Comfortable in high visibility situations and exhibits strong self-confidence
- Superior written and verbal communication skills with an exceptional ability to lead group presentations
- Demonstrated self-starter; a "hands-on" individual who enjoys challenges and is dedicated to getting the job done with minimal support and direction. Accustomed to a heavy travel schedule. Experience working in both large structured and small entrepreneurial organizations. Must be sensitive to the constraints of a "start-up" operation and capable of working effectively in such an environment and possess the flexibility in reacting to new situations and adaptability for working in a new environment.
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