Job Description: Responsibilities, Qualifications, and Necessary Skills
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This role will be responsible to assist with the marketing objectives briefed by the brand and digital teams and translate them into clear, creative campaigns and craft the copy for these campaigns for both above-the-line and below-the-line marketing, across print, digital, social, SEO, radio, and television.
key responsibilities
- Creatively communicate our vision to our customers by conceptualizing, writing, crafting and producing outstanding creative work which communicates to our specific target audience within the scope of the brand and creative brief supplied
- Writing top quality scripts, concept statements, long copy, body copy, pay-off lines etc.
- Producing work for above-the-line, through-the-line and below-the-line projects
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- Regularly create proactive work that helps grow our brand
- Pitching creative work with confidence
- Assist with all other marketing initiatives to drive business strategy
requirements
- Marketing or related degree or diploma
- 1-2 years in a copywriting role
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